Freelance social media growth strategist (creator & entertainment)

We are seeking a Freelance Social Media Growth Strategist with a proven track record of launching and scaling social media accounts to significant audiences.

Responsibilities

• Develop and execute organic audience growth strategies across Instagram, TikTok, YouTube, Facebook, and other relevant platforms.
• Grow both creator-led and entertainment brand accounts from existing and early-stage audiences to significant scale.
• Identify repeatable content formats, hooks, trends, and distribution strategies capable of generating high reach and follower growth.
• Develop short-form video strategies for Reels, TikTok, and YouTube Shorts.
• Translate a filmmaker's personality, expertise, and creative perspective into compelling creator-led social content.
• Build strategies that connect audiences across a personal creator profile, production studio, and entertainment brand.
• Identify creator collaborations, partnerships, and cross-promotion opportunities that accelerate organic growth.
• Use performance data to continuously test, optimise, and scale successful content formats.
• Recommend paid amplification opportunities where they can accelerate proven organic content.

Requirements

• Demonstrated experience launching and scaling social media accounts to significant audiences, ideally 500K–1M+ followers.
• Portfolio or case studies showing measurable follower, reach, viewership, and engagement growth.
• Direct experience growing creators, personalities, influencers, founders, artists, filmmakers, or other talent-led accounts.
• Strong understanding of organic growth mechanics across Instagram, TikTok, YouTube, and short-form video.
• Ability to identify why content performs and translate successful formats into repeatable growth systems.
• Strong understanding of creator culture, audience behaviour, social trends, and community building.
• Experience within entertainment, film, media, creator economy, or culturally driven brands is highly preferred.
• Ability to operate strategically while remaining hands-on with content direction and growth execution.

PREFERRED

• Experience growing an account from early stage to 1M+ followers and generating viral or high-volume organic video reach at scale.
• Experience working directly with established creators or entertainment personalities.
• Film, entertainment, production studio, or creator economy experience.
• Familiarity with Persian-American, Middle Eastern, diaspora, or multicultural audiences.