Entry level marketing associate

Description

Kickstart your marketing career with Knowt! We’re looking for someone creative & social-media-savvy to help grow our brand on TikTok and Instagram. You’ll work with our Marketing Manager & CMO to expand our 3.5M+ user base while bringing your own ideas to the table (bonus points if they’re unhinged!)

This role is perfect for US-based recent grads (within 3-4 years of graduation) who are passionate about shaping the future of education. (No Visa sponsorship available.)

Are You the Right Fit?

You’ll thrive in this role if:

• You live for short-form content and know what works on TikTok & Instagram.
• You have unhinged, out-of-the-box ideas — that probably wouldn’t get approved at other companies.
• You learn fast, take initiative, and move quickly with minimal oversight.

Requirements

• US-based (No Visa sponsorship)
• Bachelor’s in Marketing, Advertising, or relevant experience
• Strong grasp of Instagram/TikTok
• Familiarity with design & editing tools (Procreate, Figma, Canva, CapCut, etc.)
• Creative mindset and ability to craft engaging content
• Strong communication and organizational skills

Responsibilities

• Work closely with our current Marketing Manager to optimize social accounts
• Post & maintain a daily content schedule for Instagram and TikTok
• Create, edit, and caption videos that align with Knowt’s brand voice
• Stay on top of trends, hashtags, and viral moments
• Engage with the community through comments, DMs, and mentions
• Analyze performance metrics and refine strategies accordingly
• Monitor competitors and industry trends for new opportunities
• Capture Knowt’s energy in fun, authentic ways

Process

• Submit an application
• After an application screening, a select few will be invited to complete the Content Screen, which is a challenge to see your creativity in action!
• Round 1 Interview — Problem Solving/Challenges Interview with Natasha (we will run through some questions to test your fit with the team and some challenges that will be asked on the spot — you will not be able to prepare for them)
• Round 2 interview — you’ll go through another round of questions with Natasha & Ramya to test fit.
• Decision made!