Customer advocacy manager

About the role

We’re looking for a Customer Advocacy Manager to grow an engaged customer community and turn trusted relationships into meaningful advocacy.

You’ll bring Blackbaud’s customer community and advocacy programs together to create stronger connections with our customers and help amplify their experiences. You’ll own the strategy for the Blackbaud Community and Champions program, creating engaging experiences, developing advocates, and using insights to continuously improve how customers participate and connect with Blackbaud.

What you'll be doing

• Own the strategy for Blackbaud Community and the Champions advocacy program, creating a connected experience that grows customer engagement and advocacy
• Grow and support an active customer community through engaging campaigns, communications, member-led user groups, moderation and effective member support
• Identify and develop customers into Champions, speakers, reviewers, references and storytellers, building trusted relationships throughout their advocacy journey
• Partner across Marketing, Customer Success, Support, Partners, Events, Brand and other teams to connect community and advocacy activity with wider business priorities
• Define and track measures of community health and advocacy impact, using data alongside automation and AI-enabled capabilities to improve programs, processes and governance

What you'll bring

• Experience in community management, customer advocacy, customer marketing or customer success, with the depth to take ownership of customer-facing programs
• Experience managing an enterprise customer community or an advocacy, champion or reference program, with a working understanding of how the other supports the customer journey
• Strong relationship-building and influencing skills, with experience working effectively across multiple teams and stakeholders
• Confidence prioritizing in an agile environment and using engagement and program data to inform decisions and improve outcomes
• A collaborative, customer-focused approach and the ability to create clear connections between customer needs, community engagement and advocacy opportunities

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Blackbaud powers social impact through purpose‑driven technology and responsible AI. Guided by our Intelligence for Good® vision, we’re building a culture where innovation, trust, and human expertise come together to help organizations make a greater difference in the world.

Blackbaud is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.