Job Summary

This job works in close partnership with sales, marketing and product management to drive purchase and/or adoption of innovative Organization products and services (i.e. spending account, transparency, value based benefits, clinical platform, health advocate, etc). Plans and delivers client presentations in conjunction with sales, works with marketing and product to understand product positioning vs. competitors, messaging, features – and works consultatively with clients to meet their wants and needs. Additionally, for large key accounts may take responsibility for development and implementation of client-specific marketing plans. This is a remote based role in West Virginia.

Essential Responsibilities

• Manage a book of business, in partnership with sales executives and client managers as the expert on various products (particularly complex, innovative and new products).
• Assist, educate and train clients with communications, member engagement, education, new initiatives, consumerism and product implementation.
• Serve as product expert for existing clients to solve client problems by analyzing and resolving client specific issues regarding product and process design, both internally and externally.
• Assist with selling new to blue clients and selling additional services to existing clients utilizing consultative selling skills.
• Deliver product implementation presentations, responding to issues and questions in a consultative manner.
• Develop account specific marketing plans for key accounts, leading the effort that leverages marketing strategy and planning, CCR, sales client management, and other Organization resources.
• Conduct member-facing meetings and events in person, virtual and recorded.
• Other duties as assigned or requested.

Education

Bachelor's Degree in Marketing, Communications or Related Field. Substitutions: 6 years of related and progressive experience in lieu of Bachelor's degree.

Experience

1 year of relevant, progressive experience in the area of specialization.

Licenses or Certifications

State specific Producer's License for Life, Accident & Health are required or must be obtained within 45 days of hire.

Skills

• Excellent written and verbal communications skills with comfort and ease working with clients.
• A working understanding of business to business and business to consumer marketing.
• Strong analytical skills, adept at understanding and representing complex data and information to a client.
• Ability to work within a team, collaborating on outcomes and actively taking responsibility for key tasks.
• Customer service orientation and desire to do whatever it takes to satisfy a client.

Travel Requirement

25% - 50% - Up to 40% travel.

Physical, Mental Demands and Working Conditions

Position Type: Office-based. Teaches / trains others regularly: Occasionally. Travel regularly from the office to various work sites or from site-to-site: Rarely. Works primarily out-of-the office selling products/services (sales employees): Never. Physical work site required: Yes. Lifting: up to 10 pounds: Constantly. Lifting: 10 to 25 pounds: Occasionally. Lifting: 25 to 50 pounds: Rarely.

Disclaimer

The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job.

Compliance Requirement

This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies. As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times.

Pay Range

Minimum: $62,700.00. Maximum: $97,200.00. Base pay is determined by a variety of factors including a candidate’s qualifications, experience, and expected contributions, as well as internal peer equity, market, and business considerations.