Position Summary

The Senior Regional Marketer is a key member of the Marketing organization and is responsible for driving successful execution of Rigel's oncology portfolio strategy. This role will play a pivotal role in the successful launch and commercialization of VEPPANU (vepdegestrant), while providing appropriate lifecycle marketing support for TAVALISSE (fostamatinib), REZLIDHIA (olutasidenib), GAVRETO (pralsetinib), and future oncology assets. The geography for this role will focus on the West Coast and California-based candidates are preferred. The candidate must be located within reasonable proximity to a major airport.

Essential Duties and Responsibilities

Customer & KOL Leadership

• Develop and maintain deep relationships with regional and national academic and community Key Opinion Leaders, treatment influencers, and strategic accounts.
• Continuously assess regional treatment dynamics, competitive landscape, customer needs, and evolving market opportunities.
• Identify, cultivate, and strengthen advocacy for Rigel's oncology portfolio, with primary emphasis on VEPPANU.
• Lead regional advisory boards and customer insight initiatives that directly inform commercial strategy.
• Support national KOL engagement strategies during major oncology congresses.

Launch Excellence

• Serve as a regional commercial leader supporting the successful launch and adoption of VEPPANU.
• Execute regional launch initiatives aligned with national brand strategy.
• Partner with Brand Marketing to optimize launch tactics based on evolving customer feedback.
• Identify opportunities to accelerate adoption throughout the launch lifecycle.

Regional Marketing Execution

• Lead execution of regional peer-to-peer education programs.
• Manage the regional Speaker Bureau, including speaker identification, development, training, utilization, and performance metrics.
• Partner with agency partners to ensure effective educational execution.
• Lead regional marketing activities at national, regional, and local congresses.

Strategic Insights

• Generate high-quality customer insights that influence national brand strategy.
• Identify emerging trends in treatment patterns, competitive activity, customer sentiment, and unmet needs.
• Recommend refinements to messaging, customer engagement, educational programming, and tactical investments.
• Help prioritize regional marketing opportunities based on business impact.

Cross-functional Leadership

• Partner closely with Sales Leadership to customize regional execution while maintaining alignment with national strategy.
• Appropriately collaborate with Medical Affairs on KOL engagement and congress planning.
• Serve as a marketing representative on a variety of cross-functional workstream teams.

Knowledge and Skill Requirements

• 7+ years of pharmaceutical or biotechnology commercial experience.
• Oncology commercial marketing, peer-to-peer marketing, or sales experience required.
• Recent breast cancer commercial experience highly preferred, particularly in ER+/HER2- metastatic breast cancer.
• Experience supporting successful oncology product launches strongly preferred.
• Experience engaging in both Academic and Community Oncology KOLs.
• Experience working within matrix organizations.
• Experience translating customer insights into commercial strategy.
• Active KOL relationships in current geography.
• Proficiency in the development and execution of marketing initiatives.
• Proven track record for consistently meeting or exceeding qualitative and/or quantitative goals.
• Strong team player and motivated individual contributor.
• Strong written and oral communication skills.
• Highly professional person with high ethical standards and integrity.
• Bachelor's degree in marketing or related fields (required); MBA (preferred).

Working Conditions

Position requires significant travel (e.g., key customer engagement, advisory boards, medical conferences, home office visits, etc.). Travel post-launch approx. 35-50%.

Compensation and Benefits

The anticipated salary range for this position is $200,000 to $245,000. The actual salary offered will depend on several factors, including experience, qualifications, geographic location, internal equity, and business needs. This position is commission-based and is eligible for equity incentive awards, subject to the terms of the applicable plans. This position is not eligible to participate in Rigel's annual bonus program. Rigel offers eligible employees a comprehensive benefits package, including medical, dental, and vision coverage; life and disability insurance; flexible spending accounts; a 401(k) plan; paid time off; paid company holidays; and other benefits.

Equal Opportunity Employer

Rigel Pharmaceuticals, Inc. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by the law.