The Senior Account Manager serves as “mission control”; leads the proactivity of the account, drives client initiatives and leads account logistics. The Senior Account Manager sets priorities and ensures deadlines are met while taking into account other brand-team deadlines within the agency. This role manages multiple projects and brands, leads productions big and small, and is a key point of contact for the client. The Senior Account Manager partners with counterparts across departments to complete tasks and find solutions, and sets a tone of partnership and professionalism with clients and the account team.
Essential Functions
- Serve as a key client contact across assigned programs, setting a tone of partnership and professionalism while driving proactive strategic and tactical initiatives within the broader account direction.
- Identify and recommend business-building ideas; contribute to strategic plans, workstream budgets, compensation models, and timelines.
- Evaluate program effectiveness using key metrics and recommend opportunities for optimization.
- Lead account logistics across assigned projects, productions, billing, and organization; manage timelines, status meetings, documents, recaps, and next steps.
- Coordinate production projects of varying sizes, align internal teams and client inputs and approvals, and prepare briefs and production documents so work moves efficiently and deadlines are met.
- Manage campaign deliverables, proofing, quality assurance, outgoing creative, and trafficking as needed; prepare client presentations and follow-up materials, attend meetings, and liaise with partner agencies as required.
- Manage assigned financial processes, including opening and tracking jobs, maintaining billing sheets, preparing invoices, following up on payments, and tracking purchase orders.
- Support junior team members and interns through clear guidance and process coaching; set an encouraging tone for team briefings and share relevant industry updates.
Required Education and Experience
- Typically 4–8 years of related agency or client marketing experience; experience range is a guide, not a minimum.
- Bachelor’s degree or equivalent relevant experience.
- Well-rounded experience managing multiple marketing communications disciplines and projects.
- Strong leadership, organizational, analytical, listening, negotiation, presentation, verbal, and written communication skills.
- Ability to manage priorities, budgets, timelines, and multiple client or brand workstreams.
Preferred Education and Experience
- Proven senior-level agency account-management experience, experience developing client relationships, and experience delivering business-building programs.