Content marketing manager - co

What You’ll Own

• Editorial Strategy & Calendar: Develop a unified strategy across social, email, blog, and press. Manage a sustainable content calendar aligned with team capacity and major retail events (e.g., Prime Day, BFCM).
• LinkedIn & Executive Voice: Run the Kwontified company page and build an executive thought-leadership program by drafting approved, in-voice posts and actively managing community engagement.
• Substack Publication: Launch and manage a long-form publication for e-commerce essays and marketplace analysis to grow an owned audience.
• Email Marketing (Mailchimp): Own the monthly client newsletter and automated nurture sequences. Focus on clean segmentation and actionable metrics (clicks/replies) over inflated open rates.
• Web Content & PR: Write SEO-optimized blog posts, collaborate with developers on campaign landing pages, and draft strictly approved press releases.
• Asset Creation: Brief the Creative Team for high-production assets while independently designing everyday graphics and short clips using tools like Canva, Adobe, and compliant AI generators.
• Publishing & Analytics: Schedule all cross-channel content. Collaborate with the AI team to automate workflows, and report monthly on metrics that drive business development pipeline growth.
• Channel Expansion: Pitch, test, and evaluate new platforms (e.g., TikTok, YouTube, podcasts) using clear hypotheses and honest, data-driven performance reviews.
• Compliance & Confidentiality: Strictly protect client confidentiality. Maintain a register for written client approvals and ensure all published credentials and results are fully substantiated.

Requirements

What You Bring

• Proven Channel Ownership: Managed B2B, agency, or e-commerce brand channels (strategy to analytics) with measurable business outcomes.
• Executive Ghostwriting: Crafts authentic, in-voice content for senior leaders based on brief interviews, with strong self-editing skills.
• E-commerce Expertise: Deep interest and knowledge in retail, beauty, apparel, or consumable social commerce trends.
• Email Marketing: Hands-on experience building campaigns (e.g., Mailchimp) using segmentation, automations, and reliable performance metrics.
• Data-Driven: Builds independent reports, separates organic from paid data, and adjusts strategies based on concrete numbers.
• AI Literacy: Actively uses and strictly fact-checks AI tools (Claude, Gemini) to build efficient, time-saving workflows.
• Asset Creation: Designs everyday graphics (Canva, Adobe) and writes clear, actionable briefs for creative teams.
• Strict Compliance: Exercises high judgment regarding client confidentiality, required approvals, and substantiating marketing claims.
• Remote Proficiency: Thrives in async, written communication, manages clear editorial calendars, and overlaps with US Eastern hours.
• Exceptional English: Flawless written English tailored to a US executive audience.

Benefits

• Competitive Salary: Get paid what you're worth!
• Prepaid Medicine: Your health is our priority!
• Life Insurance: Peace of mind for you and your loved ones!
• Birthday Day Off: Celebrate your special day YOUR way!
• Indefinite-Term Labor Contract: Stability and all legal benefits included!