Sales manager

As a Sales Manager, you play a key role in driving hotel revenue by generating new business, growing existing client relationships, and maximizing occupancy, sales, and profits. You will develop and execute a strategic marketing and sales plan to achieve revenue goals, with a focus on maintaining steady business during slower periods. Serving as a liaison between the hotel and the community, you will actively engage in networking and outreach to build strong partnerships and competitive advantages.

Success in this role requires a proactive, goal-driven approach to sales, including prospecting, relationship-building, and effective negotiation.

MAJOR DUTIES:

• Actively promote and represent the hotel in a positive and professional manner.
• Respond to all inquiries, leads, and customer communications within 24 hours.
• Conduct direct outreach, including phone sales, email prospecting, and in-person meetings, focusing on businesses within a five-mile radius.
• Identify and target key market segments, including corporate, government, educational institutions, tour and travel companies, sports teams, and professional organizations.
• Develop a strong understanding of hotel services, amenities, and operations across all departments to effectively sell the hotel’s value.
• Monitor competitors and industry trends, making strategic recommendations to enhance sales efforts.
• Ensure up-to-date and effective hotel advertising in local media and online platforms.
• Consistently meet and exceed sales goals, providing weekly reports on sales activities and progress.
• Secure group bookings and meetings while maximizing revenue opportunities through upselling.
• Maintain active communication with hotel staff to coordinate and enhance guest experience.
• Foster relationships with local businesses and organizations to drive revenue.
• React promptly to requests from corporate leadership, the General Manager, and other senior management.
• Attend events and networking functions, sometimes outside of regular business hours.

PHYSICAL REQUIREMENTS:

• Ability to sit, stand, and move for extended periods while performing sales activities.
• Frequent travel within the local market, requiring the ability to drive and visit clients.
• Occasional lifting (up to 25 lbs.) for trade shows, presentations, and promotional events.
• Regular use of a computer, phone, and office equipment.

QUALIFICATIONS:

• A minimum of 2 years of hotel sales experience preferred, or 5 years’ experience in a sales-focused role.
• Proven Track Record of achieving and exceeding sales targets.
• Ability to identify new business opportunities through proactive outreach.
• Flexible schedule availability, including occasional evenings or weekends for events or networking.
• Previous Hilton or Marriott sales systems a plus.
• Strong verbal and written communication skills.