Communication Designer – Clothing Brand
Office location: Gulberg blue mall
Office timings: 10 AM to 6 PM Monday to Saturday
Experience: 1–3 years in graphic design, brand communication, fashion, e-commerce, or social media.
Qualification: Bachelor's degree/diploma in Graphic Design, Communication Design, Media, Marketing, or relevant field preferred.
Salary: PKR month, depending on experience and skill set.
Employment: Full-Time
Key Responsibilities
- Develop creative social media posts, ad creatives, banners, campaigns, and promotional materials.
- Design visual content for Instagram, Facebook, TikTok, website, and digital advertisements.
- Develop creative concepts that align with the brand's identity, positioning, and communication style.
- Create designs for product launches, seasonal campaigns, sales, collections, and promotional activities.
- Work closely with the Content Creator, PR, Marketing, and Photography teams to develop campaign materials.
- Maintain consistency in brand guidelines, typography, layouts, imagery, and visual language.
- Develop creative campaign themes, headlines, taglines, and visual communication concepts.
- Adapt and resize creatives for different social media and advertising formats.
- Assist in developing lookbooks, catalogues, brochures, packaging, and other brand collateral.
- Stay updated with fashion, graphic design, advertising, and social media trends.
- Ensure all creative material is delivered accurately and within deadlines.
Key Requirements
- Strong understanding of graphic design, branding, and visual communication.
- Proficiency in Adobe Photoshop, Illustrator, InDesign, Canva, or similar tools.
- Strong creative and aesthetic sense, particularly for fashion/lifestyle brands.
- Understanding of social media and paid advertising creatives.
- Good knowledge of typography, composition, color, and layout.
- Strong communication and collaboration skills.
- Ability to develop concepts independently and work within brand guidelines.
- Portfolio of previous design work is required.
- Previous experience with a clothing/fashion brand is preferred.