Marketing Manager, Digital Collaboration & Consumer Content

Domnic Lewis is mandated to hire for Marketing Manager, Digital Collaboration & Consumer Content. As Marketing Manager – Digital Collaboration & Consumer Content, you will lead the development and execution of digital marketing and content strategies that support local portfolio objectives. Working closely with senior marketing leadership and cross-functional stakeholders, you will design, launch, and optimize omnichannel campaigns and digital programs that deliver measurable short- and long-term business outcomes. This role requires a strong blend of strategic thinking, digital expertise, and execution excellence to translate insights into compelling consumer-focused content and effective digital engagement.

Key Responsibilities

• Analyze, interpret, and translate market and customer insights into clear, targeted messaging and integrated marketing and promotional strategies aligned with brand objectives.
• Plan, prioritize, and manage end-to-end execution of campaigns across owned, earned, and paid digital channels, ensuring consistency with brand guidelines and legal/compliance standards.
• Design, launch, and continuously optimize omnichannel digital campaigns to enhance customer engagement and business performance.
• Collaborate with external agencies to deliver high-quality digital and content initiatives, while maintaining strong alignment with internal stakeholders.
• Support and execute new product launches in accordance with local strategies and regional approvals.
• Develop customer and stakeholder insights using qualitative and quantitative methods such as market research, analytics, and user testing to inform content strategy, personalization, and amplification.
• Ensure all activities are conducted in line with ethical standards, company policies, and governance frameworks.

Skills & Qualifications

• Master’s degree in Management (MBA) from a reputed institution, with a graduation background in Science or Pharmaceuticals.
• 7–10 years of experience in core marketing and product management roles.
• Strong communication and negotiation skills, with the ability to collaborate effectively with both internal and external stakeholders.
• Proven experience in consumer and digital marketing, including digital campaign activation and content development.
• Demonstrated track record of strong planning, execution, and follow-through, supported by a creative and innovative mindset.
• High level of operational excellence with attention to detail and performance measurement.
• Experience in client- or customer-facing roles will be an added advantage.