Brand manager

🚀 Zexter is an ambitious product building its own technological ecosystem in the iGaming space. We are developing our in-house platform, which is already live and actively operating, while also expanding our product line, allowing us to adapt quickly to market needs and implement innovations at speed.

We are looking for an experienced Brand Manager to develop and strengthen Zexter’s brand in the iGaming industry. You will manage brand strategy, social media, content, creative campaigns, and support product launches and industry events.

Key Responsibilities

• Develop and implement Zexter’s overall brand strategy and market positioning.
• Maintain consistent brand identity, messaging, tone of voice, and visual standards.
• Manage social media channels, content calendar, publishing, and community engagement.
• Develop social media and awareness campaigns aligned with company objectives.
• Provide creative and art direction for campaigns, social media, website visuals, videos, events, and promotional materials.
• Create clear briefs and coordinate designers, writers, video producers, agencies, and other suppliers.
• Manage and review website content, product messaging, presentations, company profiles, and sales materials.
• Support the launch and promotion of new products, features, partnerships, and company announcements.
• Conduct competitor research and monitor trends across iGaming industry.
• Ensure all materials follow Zexter’s brand guidelines and quality standards.
• Support the company’s presence at iGaming exhibitions, conferences, and industry events.
• Monitor brand, website, campaign, and social media performance.
• Prepare regular performance reports with insights and recommendations.
• Manage projects, deadlines, suppliers, and brand-related budgets.

Requirements

• 4+ years of experience in brand management, marketing, or a related position.
• Experience in iGaming industry.
• Proven experience managing social media channels and digital campaigns.
• Strong understanding of branding, creative direction, content, and digital marketing.
• Experience working with designers, developers, writers, agencies, and external suppliers.
• Strong copywriting, editing, communication, and presentation skills.
• Ability to understand technical products and communicate them in clear commercial language.
• Experience with analytics, CMS, social media management, and project-management tools.
• Excellent written and spoken English