Sr. hcm specialist, facilities sales

Position Purpose

An exciting opportunity to join a high-growth organization at the intersection of healthcare and technology. The Sr. HCM Specialist, Facilities Sales will be responsible for driving new client acquisition within the Skilled Nursing, Long-Term Care, and Senior Living markets across the United States for Viventium + Apploi. This role will focus on executing a targeted go-to-market approach, building a strong pipeline of new business opportunities, and closing new logo clients within the Facilities space. The Sr. HCM Specialist will operate as a strategic individual contributor - partnering cross-functionally to deliver a best-in-class client experience and support the company’s expansion within the Facilities market. The ideal candidate thrives in a fast-paced, entrepreneurial environment and brings a strong track record of success in new business development within healthcare, HCM, or SaaS-based solutions.

Key Objectives

• Drive new revenue growth through new client acquisition in the Facilities market
• Build and maintain a strong pipeline of qualified Facilities segment opportunities
• Consistently meet or exceed assigned individual sales quotas
• Position Viventium + Apploi as a trusted partner across Facilities organizations
• Deliver a seamless and high-quality client experience throughout the sales cycle

Essential Duties and Responsibilities

The essential functions include, but are not limited to the following:

Sales Execution & Pipeline Management:

• Identify, prospect, and engage target Facilities providers across the U.S.
• Build and manage a robust pipeline of new business opportunities
• Own the full sales cycle from initial outreach through close for new clients
• Conduct discovery, solution presentations, and product demonstrations
• Achieve and exceed assigned revenue and booking targets

Market Engagement & Industry Expertise:

• Develop a strong understanding of the Skilled Nursing, Long-Term Care, and Senior Living markets, including workforce and compliance challenges
• Build credibility with prospective clients by demonstrating industry knowledge
• Stay informed on competitive offerings and market trends

Cross-Functional Collaboration:

• Partner with Marketing on targeted outreach and lead generation efforts
• Collaborate with Sales Leadership (Director, Facilities Sales) on pipeline strategy and deal execution
• Work closely with Implementation and Client Success teams to ensure smooth client transitions

Sales Process & Reporting:

• Maintain accurate and timely pipeline updates within CRM
• Track individual performance metrics and conversion rates
• Participate in forecast calls and pipeline reviews
• Contribute feedback to improve sales messaging and tools

Relationship Development:

• Build strong relationships with prospective clients and key decision-makers
• Represent the organization at industry events and networking opportunities
• Develop referral relationships within the Facilities ecosystem

The essential functions listed above are representative of the primary duties required. Employees must be able to perform these functions with or without reasonable accommodation. This job description is not intended to be an exhaustive list of all duties and responsibilities. The Company reserves the right to modify the role as needed. Employment is at-will and may be terminated at any time with or without cause or notice, in accordance with applicable law.

Work Environment & Physical Requirements

• Ability to sit, stand, and work at a computer for extended periods
• Ability to communicate effectively via phone, video, and written channels
• Travel as needed for client meetings, industry conferences, and prospect engagement (estimated 25–40%)

Reasonable accommodations will be provided in accordance with applicable law.

Qualifications (Knowledge, Skills, and Abilities)

Education:

• Bachelor’s degree required

Minimum Qualifications

• 3–6 years of experience in B2B sales, with a focus on new business acquisition
• Proven success meeting or exceeding individual sales quotas
• Experience selling HCM, SaaS, healthcare technology, or related solutions
• Strong consultative selling, negotiation, and closing skills
• Ability to manage a full sales cycle independently
• Excellent communication, presentation, and relationship-building skills
• Strong organization and pipeline management discipline
• Experience using CRM systems and sales performance tools

Preferred Qualifications

• Experience selling into Skilled Nursing, Long-Term Care, and Senior Living markets, or other healthcare organizations
• Exposure to workforce management, payroll, or HR technology solutions
• Experience in high-growth or entrepreneurial sales environment

Success Profile (What Good Looks Like in 12 Months)

• Consistent achievement of individual quota targets
• Strong, healthy pipeline with predictable conversion metrics
• Recognized as a trusted advisor within the Facilities prospect base
• Effective partnership with Director, Facilities Sales and cross-functional teams
• Contribution to refined sales messaging and Facilities go-to-market approach

Compensation & Pay Transparency

Base Salary Range: $76,600 – $102,300 per year. This range reflects the expected base salary for this position and is aligned with market data and internal equity considerations. Individual compensation will be determined based on factors such as experience, skills, qualifications, and geographic location. This role may also be eligible for discretionary bonus or other incentive compensation, in accordance with Company plans. Viventium + Apploi is committed to maintaining competitive, equitable, and transparent compensation practices in compliance with all applicable laws.