Company Overview

We're scaling the best YouTube agency in the world. We've assembled a crazy-talented group of YouTube strategists and creative minds who've collectively generated over 110 billion views and shaped how YouTube works today. Our founder, Ryan Hashemi, spent seven years building Jubilee Media into a 14-million-subscriber, 5-billion-view powerhouse with four Emmy nominations, and trained the person who now runs MrBeast's studio. Learn more about Ryan's journey here.

Now we're helping the world's biggest brands crack the code on YouTube and make content that people actually want to watch at scale. We lead YouTube creative and content programming as a strategic channel. We staff and train in-house YouTube teams for clients, hiring video producers, editors, and strategists, and build long-form and short-form storytelling systems designed to compound over time. The result: content that earns millions of views, builds loyal audiences, and drives conversions.

How We Hire

We don't screen for pedigree. We evaluate individual superpowers, high agency, curiosity, creative judgment, learning velocity, and the ability to do exceptional work. Our team includes SVP-level Condé Nast alumni working alongside self-taught YouTube strategists. We've got a flat culture and believe a good idea can come from anywhere.

For this role, we're looking for someone who already has a foundation in social video or creative strategy and can bring strong creative instincts to the work while continuing to learn Snowball's approach. We care less about where you learned it and more about whether you can look at a piece of content, understand why it's working or not working, make smart strategic decisions, and turn those decisions into better creative.

The Role

We're looking for a highly curious, organized, and creatively driven Social Video Creative Strategist to help us scale the short-form content we create for some of the world's biggest brands. This is a mid-level role for someone who has already worked in social video, short-form strategy, branded content, creator media, or a closely related space and is ready to take greater ownership of the creative process.

A major focus of the role will be turning long-form YouTube content into strategically optimized short-form cutdowns. You'll identify the strongest moments from long-form content, determine how they should be packaged for short-form audiences, translate those ideas into clear briefs, and work closely with editors through revisions until the content is ready to ship.

Alongside that work, you'll contribute to original short-form strategy, creative research, content ideation, and broader social video strategy for our clients. You'll also own the organization and follow-through required to get that work across the finish line: managing assignments, keeping editors and creators moving, tracking timelines and revisions, and making sure nothing slips through the cracks.

What You'll Own

• Short-Form & Cutdown Strategy
• Creative Research & Strategy
• Content Ownership & Execution

What We're Looking For

We're looking for someone who already has experience doing this work but is still hungry to learn, improve, and take on more. You might come from a creative agency, social agency, creator studio, media company, brand content team, production company, or another environment where you've developed a strong understanding of social video.

You should have:

• 3+ years of experience in social video, short-form content strategy, creative strategy, branded content, creator media, or a closely related field
• Experience developing or shaping content for platforms such as TikTok, Instagram Reels, and YouTube Shorts
• Strong understanding of hooks, pacing, storytelling, retention, and what earns audience attention
• Experience reviewing videos and giving clear, actionable creative feedback to editors
• Ability to look at long-form content and identify the moments with the strongest short-form potential
• Experience developing creative briefs and translating strategic thinking into execution
• Strong awareness of creators, internet culture, social platforms, and evolving content behaviors
• Strong organizational skills and the ability to manage multiple assets and workstreams simultaneously

Bonus Points

None of these are required, but we'd be especially interested if you have:

• Experience at a creator studio, creative agency, social agency, media company, or brand content team
• Experience developing content for major brands or high-profile creators
• Experience owning a short-form content stream or channel

Compensation & Benefits

US compensation: 95,000–110,000 USD

Health & vision benefits

401(k) for eligible US employees

Fully remote

Direct mentorship and collaboration with Snowball's senior creative strategy team

Significant opportunity to grow into broader creative strategy and client ownership

Ground-floor opportunity at a fast-growing company