Lead generation & prospect research virtual assistant

This is a remote position.

Location: New York City, USA

Industry: PEO Brokerage / HR Solutions / B2B Sales

ROLE OVERVIEW

Blake is seeking a highly detail-oriented Lead Generation & Prospecting Virtual Assistant to support outbound B2B sales efforts. The primary responsibility is identifying and researching decision-makers within targeted companies and compiling accurate contact data to support meeting bookings and revenue generation.

KEY RESPONSIBILITIES

Prospect Research & Executive Identification

• Work from a provided list of target companies
• Use LinkedIn Sales Navigator to:
• Identify CEO, CFO, Director of HR, HR Leaders, or other C-level executives
• Verify relevance and decision-making authority
• Use AI GTM System | Apollo.io - The Agentic System to Grow Revenue extension to:
• Extract verified email addresses
• Extract direct phone numbers (if available)
• Input and organize data into structured Google Sheets including:
• Company Name
• Executive Name
• Title
• Email
• Phone
• LinkedIn URL
• Notes (if applicable)
• Accuracy and completeness are critical.

Lead Data Organization & Quality Control

• Maintain clean, duplicate-free spreadsheets
• Follow qualification parameters provided by the client
• Ensure data formatting consistency
• Flag questionable or incomplete data for clarification

Other Responsibilities within the Project Hours

• Sending outreach emails using client-provided templates
• Managing follow-ups
• Supporting LinkedIn connection requests
• Tracking outreach activity and responses
• Assisting with light CRM organization

REQUIRED TOOLS EXPERIENCE

The ideal VA should have hands-on experience with:

• LinkedIn Sales Navigator (Required)
• AI GTM System | Apollo.io - The Agentic System to Grow Revenue (Preferred; must be trainable if no direct experience)
• Google Sheets / Excel (Required)
• Basic CRM or lead tracking systems
• Email outreach tools (if Phase 2 expands)

SKILLS PREFERENCES

Technical Skills

• Strong B2B lead research experience
• Prospect qualification understanding
• Data verification skills
• Spreadsheet organization expertise
• Ability to follow structured workflows
• Strong internet research capability

Soft Skills (Important to Client)

• Excellent written and spoken English
• Ability to understand nuance and context
• Strong comprehension skills
• Proactive communication
• Comfortable asking clarifying questions
• Detail-oriented and highly organized