Reflex Media, Inc.

Reflex Media, Inc.

·4 days ago

Director of brand & creative marketing

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Location

remote, United States

Salary

$150k – $210k/yr

Commitment

Full Time

Level

Director

Required skills

Brand Marketing StrategyCreative DirectionPublic RelationsIntegrated Campaign LeadershipPeople ManagementBudget ManagementMarketing OperationsConsumer InsightsPerformance MarketingStrategic PlanningCopywritingSocial Media MarketingInfluencer MarketingCrisis CommunicationsNegotiationData Analysis

Job Description

Director of Brand & Creative Marketing

Marketing | Full-Time, Exempt | Reports to the Co-CEOs | Remote (U.S.) | Director: $150k-210k

About the Role

Seeking is looking for a highly entrepreneurial, hands-on Director / Sr. Director of Brand & Creative Marketing to lead the brand side of our marketing organization. This is not a traditional management role and it is not a position for someone who wants to sit above the work. We are looking for an operator.

This person will own Seeking's brand marketing strategy and lead an approximately 13-person organization spanning PR, creative, copy, social, influencer marketing, and broader brand initiatives and activations. They will be responsible for turning company goals into marketing strategy, turning strategy into executable plans, ensuring the right people are accountable for the right work, and ultimately determining whether that work is moving the business.

The role works closely with Seeking's Co-CEOs and alongside our Director of Growth and Lifecycle Marketing. Our Digital Marketing team owns areas such as paid acquisition, lifecycle/CRM, conversion optimization, and digital growth. This role owns the brand side of marketing while partnering closely with Growth to ensure both functions operate as one marketing organization and share accountability for company performance.

Seeking moves quickly. Our team is lean, scrappy, ambitious, and highly adaptable. The right person is comfortable making decisions, changing direction when the data requires it, getting into the details, and personally helping solve problems when necessary.

We do not need another layer of management. We need someone capable of building and leading a high-performing marketing organization.

What You Will Own

  • Marketing strategy, performance, and budget
  • Integrated Campaign Leadership
  • Performance & Business Accountability
  • PR & Cultural Relevance
  • Team Leadership & Organizational Performance
  • Marketing Operations & Planning
  • Budget & Commercial Management

How This Role Works With Other Marketing Leaders

Director of Growth & Lifecycle Marketing

The Director / Sr. Director of Brand & Creative Marketing and Director of Growth & Lifecycle Marketing will operate as peer leaders. This role owns brand strategy, integrated brand campaigns, PR, Creative, Copy, Social, Influencer, brand activations, consumer insights, and the brand marketing budget.

Leadership vs. Delegation

The Director creates the environment in which the marketing team can perform at a higher level by setting the strategy, establishing priorities, structuring the work, challenging the thinking, coaching the team, reviewing performance, removing gaps, and holding the organization accountable for results. At the same time, this is a hands-on leadership role.

What We Are Looking For

  • 8+ years of progressive marketing experience
  • 4+ years of meaningful people-management experience
  • Demonstrated experience across both brand marketing and PR/communications
  • Strong experience developing and executing integrated consumer marketing campaigns
  • Experience in a startup, high-growth environment, agency environment, or similarly fast-moving business
  • Experience owning or meaningfully managing substantial marketing budgets
  • Exceptional copy judgment and the ability to provide meaningful feedback

What Will Not Work Here

This role will likely not be a fit for someone who primarily wants to delegate through layers of management, measures success based on outputs rather than business outcomes, is uncomfortable with provocative ideas or controversial conversations, struggles with changing priorities, or avoids difficult conversations.

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