Digital marketing & communications professionals

Remote | Flexible Schedule | Independent Professional Pathway

Your experience has value. What could you do with it next? You know how to communicate with people, create content that connects and build relationships through digital platforms. You’ve spent years developing those skills. You understand audiences, know how to shape a message and recognise the difference between simply posting online and creating genuine engagement. Now, you might be wondering what else is possible.

At Popcorn Potential, we’re interested in connecting with experienced digital marketing and communications professionals who want to explore a different way of applying their existing expertise. This is an opportunity to step beyond the familiar boundaries of a traditional marketing role and explore an independent professional pathway built around communication, relationship development, structured learning and personal initiative. You don’t need to start your professional journey from scratch. You may simply need a new direction for the experience you already have.

What does the opportunity involve? This is not a conventional employed position managing campaigns for an internal marketing department or a single client. Instead, you’ll operate independently within an established professional framework, using digital communication and relationship-building skills to develop your own professional activity. Depending on your experience and the activities you choose to pursue, this may involve:

• Building professional connections through LinkedIn and other digital platforms.
• Creating and sharing relevant digital content, information and professional resources.
• Developing relationships through online conversations and networking.
• Communicating with people interested in personal growth, leadership and professional development.
• Learning to use established digital systems, tools and processes.
• Participating in structured training, mentoring and ongoing professional development.
• Organising your own schedule, setting priorities and taking responsibility for your activity.

The focus is on applying transferable skills in a new environment, developing your capabilities and building an independent professional pathway over time. Could this be your next chapter?

We’re particularly interested in hearing from people with established experience in:

• Digital marketing and online communications.
• Content creation and content strategy.
• Social media and audience engagement.
• Brand messaging and digital storytelling.
• Public relations and corporate communications.
• Community engagement and relationship development.
• Marketing strategy and professional networking.

Around five or more years of relevant professional experience is preferred. Your previous job title matters less than the skills, judgement and professional experience you bring.

What will help you thrive? You’ll likely enjoy this opportunity if you are someone who:

• Communicates clearly and confidently, both in writing and conversation.
• Understands how digital platforms can create meaningful professional connections.
• Is comfortable learning new systems and exploring unfamiliar approaches.
• Can manage their own time, commitments and priorities.
• Takes initiative rather than waiting for someone else to provide direction.
• Values personal development, lifelong learning and continuous improvement.
• Is interested in greater professional autonomy and creating new possibilities.
• Approaches opportunities with curiosity, professionalism and a willingness to learn.

You don’t need to have every answer on day one. You do need to be prepared to take ownership of your learning and actions.

The environment you’ll be joining Popcorn Potential provides a framework for professionals who want to explore new applications for their skills and experience. Depending on the arrangement and activities undertaken, available resources include:

• Remote working arrangements.
• Flexible scheduling, subject to your commitments and chosen activities.
• Structured onboarding and guidance.
• Training and professional development resources.
• Established systems and processes.
• Mentoring and access to a broader professional community.
• Opportunities to connect and learn alongside professionals internationally.

You’ll be responsible for managing your own professional activity, with access to resources designed to support your development. This is an independent contractor opportunity, not salaried employment. You will not be joining as an employee with a guaranteed wage. Your activities, commitments and financial outcomes will depend on the specific business arrangement, the work you undertake and the results you achieve. This pathway may appeal to experienced professionals who want to explore an independent direction alongside other commitments or as a longer-term professional pursuit.

A little about Popcorn Potential We believe professional experience can open doors to possibilities beyond the role, industry or career path in which it was first developed. Popcorn Potential brings together established professionals who are curious about what comes next and interested in developing new skills, building relationships and exploring different ways of working. Our focus includes communication, personal and professional development, leadership, relationship building and lifelong learning. We value people who are willing to think differently, take responsibility for their decisions and turn their curiosity into action.

Ready to explore what's possible? If you have a background in digital marketing or communications and are curious about applying your experience in a different professional environment, we’d welcome your application. You’ve already invested years in developing your skills. Now it’s worth exploring where else they could take you. Apply to start a conversation with Popcorn Potential and discover whether this independent pathway aligns with your professional goals.