Job Overview

We are looking for a results-driven Media Buyer to manage paid advertising campaigns across our client portfolio. This is a performance-focused role — you plan, launch, optimise, and report on paid campaigns across Meta and Google Ads, and you are held accountable to measurable client outcomes.

Key Responsibilities

Campaign Planning & Launch

• Plan and launch paid campaigns across Meta Ads and Google Ads for assigned client accounts
• Build campaign architecture: structure, targeting, audience segmentation, bidding strategy, and creative briefs
• Set up and validate conversion tracking and attribution (GA4, Meta Pixel, GTM, UTMs) before every launch
• Define campaign KPIs upfront and confirm measurement framework with account managers

Performance Management & Optimisation

• Monitor campaign performance daily and optimise toward agreed KPIs: CPL, CPA, ROAS, conversion volume
• Diagnose performance drops quickly — isolate root causes and apply targeted fixes
• Manage budgets proactively: pace correctly, reallocate based on performance, flag overspend risks early
• Run ongoing A/B tests on creative, copy, audiences, and landing pages — document and apply learnings

Reporting & Communication

• Deliver clear, accurate performance reports on an agreed cadence — results-first with context and next steps
• Translate campaign data into plain-language client updates via the account management team
• Maintain accurate documentation of campaign changes, test results, and optimisation decisions
• Identify and communicate risks before they impact client outcomes — proactively

Requirements

• 3+ years managing paid media campaigns for client accounts (agency experience strongly preferred)
• Experience managing monthly ad budgets of $5,000+ per client account
• Proficiency with Meta Ads Manager and Google Ads at a professional level
• Proficiency with Looker Studio or equivalent for client-facing reporting dashboards
• Working knowledge of landing page optimisation and CRO principles
• Availability to work full-time in MST hours

Nice to Have

• Experience with TikTok Ads, LinkedIn Ads, or programmatic platforms
• Background diagnosing and turning around underperforming ad accounts
• Strong written English for internal documentation and campaign notes

Benefits

Additional Information

• Remote role – open worldwide
• Full-time position (no freelance)
• Competitive salary based on experience
• Immediate start