Marketing director

Job Details:

Job Location: Gardant Management Solutions - Cincinnati, OH

Position Type: Full Time

Salary Range: $60000.00 - $65000.00

We are seeking a Marketing and Sales Director to lead our lease up from the ground up: Vivera of Northbrook. Are you energized by a fast-paced launch environment? Bring our mission of Love, Compassion, and Dignity to life for the first residents and families who walk through our doors. This lease-up role offers commission opportunities tied to occupancy milestones - a great way to be rewarded for the momentum you build.

Responsibilities:

• Leads the Community marketing and sales program, implementing creative and effective strategies to achieve optimal resident occupancy.
• Forms and fosters relationships with local community professionals including physicians, Senior Centers and home health to maximize referral sources and opportunities for collaboration.
• Promotes a positive social media presence through creative and compelling content, emphasizing our mission and core values of love, compassion, and dignity.
• Oversees a range of marketing channels, including paid advertising, digital platforms, and traditional outreach methods to engage residents, employees, and stakeholders.
• Bridge the gap between marketing and sales by developing and executing strategies that generate leads, nurture customer relationships, and drive revenue through a combination of marketing campaigns and sales outreach, essentially working to align marketing efforts with sales activities to achieve business goals.
• Delivers exceptional and tailored tours for prospective residents and family members, offering a warm and memorable experience that reflects our commitment to compassion and high-quality care.
• Implements follow-up strategies to nurture relationships and promptly address any inquiries or concerns.
• Manages the Customer Relationship Management (CRM) tool to effectively maintain leads, track follow-up activities, and optimize sales and marketing efforts.

Qualifications:

Requirements:

• Associates Degree preferred.
• Valid Driver's License.
• 3+ years previous sales, marketing, or community outreach required.
• Prior Assisted Living experience preferred.
• Exceptional communication and interpersonal skills.
• Strong closing skills.
• Ability to analyze market trends and make data-driven decisions.

Benefits:

• Advancement and professional growth opportunities.
• Comprehensive medical, dental, and vision benefit packages.
• EAP & wellness programs.
• 401(k) with biweekly employer match.
• Outside-In Employee Referral Program.
• Intentional work-life balance supported with competitive Paid Time Off.
• Self-service payroll & accuracy tools (Paycom).

*Benefits and eligibility may vary based on employment status (full-time/part-time).