B2b marketing & sales development specialist

Orange Systems is the IT hub of Orange Moldova. An IT park resident, with over 900 employees, that delivers advanced IT solutions, enhancing a wide range of activities and full cycle development, impacting millions of customers across Europe.

We are looking for a B2B Marketing & Sales Development Specialist to support international lead generation and marketing activities. The role combines targeted outreach to selected ICPs with preparation of marketing and sales enablement materials. This is not a mass cold outreach role — the focus is on relevant account research, personalized communication, and content-supported demand generation.

B2B Marketing & Sales Development Specialist

Locul de muncă: Chisinau

What you will be doing:

• Research and engage target companies and decision-makers based on selected ICPs
• Conduct personalized outreach via LinkedIn, email, and other relevant channels
• Support Sales Managers with account research, contact mapping, and market signals
• Prepare marketing and sales materials: one-pagers, case studies, website content, LinkedIn posts, lead magnets, and outreach templates
• Work with technical experts to translate complex IT services into clear client-oriented content
• Support marketing campaigns
• Maintain prospect data and activities in CRM and track results

What we are looking for:

• 1–3+ years of experience in B2B sales development, marketing, lead generation, or business development
• Strong English communication and writing skills
• Good research and analytical skills
• Experience with LinkedIn and email prospecting
• Understanding of B2B marketing, ICPs, content marketing, and sales funnels
• Experience with CRM systems
• Ability to work independently and collaborate with Sales and Technical teams
• Interest in IT services, automation, AI, cybersecurity, or enterprise technology

What we offer:

• International environment and guaranteed life-work balance
• A unique learning experience in our company
• Working experience with great potential for growth
• Competitive salary benefits and compensations that you can discover on https://www.orange.md/ro/cariera/beneficii

We invite you to join Orange for a unique learning and working experience, with great potential for growth in an innovative environment. If you share the same views, apply today! Working for Orange is one of a kind experience. Come check it out!