Anthropic
Anthropic·12 hours ago

Partner marketing manger, gsi & si

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Location

hybrid, New York, NY, United States

Salary

$255k – $320k/yr

Commitment

Full Time

Level

Senior (5+ years)

Required skills

Partner marketingGSIStrategic planningCampaign managementAccount-based marketingExecutive communicationSales enablementData analysisPipeline trackingCross-functional collaborationB2B marketingEnterprise salesMarketing metricsProject managementContent creation

Job Description

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

As a Partner Marketing Manager for Global and Regional System Integrators at Anthropic, you'll own marketing for our highest-performing services partners. That includes Global Premier GSIs and the regional systems integrators (RSIs) closing the most partner-attached Claude deals. You'll report to the lead for Services Partner Marketing and work alongside each partner's Partner Account Manager.

You'll build a joint marketing plan with each partner and run executive programs and joint announcements. You'll also turn partner deliveries into the customer proof our field needs. Partners are now attached to a large and fast-growing share of Anthropic's biggest enterprise deals. Your job is to make those partnerships deliver more every quarter.

This role is hands-on. You'll think strategically about each partner relationship while running the campaigns, events and enablement yourself. Our scaled programs team supports the rest of the partner network. You'll focus on the partners where hands-on marketing moves the most business, and use those scaled programs where they fit.

Key responsibilities

  • Partner Marketing Strategy & Execution: Own joint marketing plans for an assigned group of high-performing GSI and RSI partners, including quarterly planning, campaign calendars, and success metrics tied to target accounts and pipeline goals.
  • Content, Proof & Enablement: Build joint value propositions, messaging, and enablement materials (pitch decks, solution briefs, case studies) that help partners position Claude with their enterprise clients.
  • Program Management & Measurement: Lead end-to-end execution with your partners, coordinating across product marketing, demand generation, field marketing, events and agencies.

Minimum qualifications

  • Have built and run partner marketing programs with Global System Integrators, major consulting firms, or regional systems integrators, and can shift between large firms and smaller, faster-moving ones.
  • Understand enterprise buyer journeys and can create marketing programs that resonate with C-level executives.
  • Are skilled at developing joint value propositions that articulate clear business outcomes for enterprise customers.
  • Build trusted relationships with partner marketing and sales teams, and can move a partner on priorities you don't control.
  • Can own a partner portfolio end to end within a team strategy, and know when to escalate.
  • Are highly organized and detail-oriented, and can run multiple partner plans at once without dropping quality.
  • Write clearly and precisely, with experience creating executive-level content and holding partner copy to a high bar.
  • Are data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results.
  • Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities.
  • Have a "get it done" mentality and aren't afraid to jump in wherever needed to ensure program success.
  • Care about the societal impacts of AI and are excited about enabling enterprises to adopt AI responsibly.

Preferred qualifications

  • Have 7+ years of marketing experience, with significant focus on partner marketing in B2B technology environments.
  • Experience in the AI/ML industry or working with AI-powered products.
  • Established relationships within the GSI, consulting or regional SI ecosystem.
  • Worked on the partner side, at a GSI or SI, in alliance or technology partner marketing.
  • Experience with tiered partner programs, including benefits and promotion reviews.
  • Experience producing partner-led customer stories with enterprise customers.
  • Understanding of enterprise AI use cases across different industries and functions.
  • Experience with CRM systems (such as Salesforce) and partner relationship management tools.
  • Used Claude or other AI tools to scale their own marketing work.

Logistics

Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience.

Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience.

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position.

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed.

How we're different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles.

Come work with us!

Ready to join the team?

Apply now