Job Description

Are you interested in joining an exciting journey to build our brand together by delivering the ultimate brand experience through the brand retail?

This role will provide you with a great opportunity to lead and drive the business of the branded channel by working with our local, APAC and global teams!

No relocation assistance is provided for this role.

Core Responsibilities

• Lead the business of Korea BU’s branded channel (LEGO Certified Store & Merlin) to bring the LEGO Group and BU strategy alive in the market.
• Develop and drive the channel strategy including customer development, store development and implementation plan of global initiatives, and yearly execution plan to achieve the goal of the company for the growth.
• Lead the whole business in the branded channel to deliver commercial results against monthly/yearly sales targets.
• Lead the external partners/customers to ensure the broader strategy alignment.
• Facilitate the strategic agendas in the branded channel by jointly working with local marketing team and APAC/Glocal teams.
• Engaged in local and globally-led projects as a local lead.
• Lead a team of 3 direct reports to be responsible for the people development.

Play your part in our team succeeding

Branded channel business (LCS/Merlin) plays a critical role in the LEGO group to deliver inspirational experience to shopper and consumer, and is also strategically important channel to grow our business in terms of both commercial and further brand building in Korea. Our ambition is to build uniquely branded and experiential retail experiences and deliver the our strong brand value to shopper/consumer. You will drive this ultimate goal to build a powerful shopper journey through emotional connections to consumers through the store expansion and superior shopping experience in the store by collaborating with the external partners and internal colleagues.

Do you have what it takes?

• Min 10 years business management experience in retail or customer management, preferably with B2C business, the brand retail, branded product industry experience in the headquarter roles.
• Working experience to lead or head Channel or Brand retail management Excellent strategic orientation skills with the ability to take a holistic perspective seeing the bigger picture to handle the complexities.
• Agile and driven attitude.
• Fluent verbal and written communication skills in both Korean and English. Experience as a people leader with a strong passion to develop the team and individual team member.

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Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

• Family Care Leave - We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
• Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
• Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Your workplace: Your workplace will be the office, store or factory specified in this advert.

Hybrid Working: Our hybrid work model, Best of Both offers you the option of flexibility to work from home up to two days per week. Your People Leader will discuss the principles of the model, including how this option applies to your role and team.

Learn more about our benefits, culture and workplace experience here

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career. Then make it real. Join the LEGO® team today.